Search

Home > Sarahs Country > FULL SHOW (28 Feb) : How do we position our hand in the 'green' purse?
Podcast: Sarahs Country
Episode:

FULL SHOW (28 Feb) : How do we position our hand in the 'green' purse?
Category: Science & Medicine
Duration: 00:46:20
Publish Date: 2020-02-27 22:56:17
Description:

How do we position our hand in the ‘green’ purse?

The talk-fest about ‘value-add’ is a waste of time if we don’t understand what the value is we are adding to our high-value consumers. Are we prepared to succumb to their ‘green’ demands to get our hand into their treasure chest for the future abundance of our economy?

This week in Sarah's Country we hear head to the US where we speak to shopper researcher for natural & organic food & beverage, Lisa Mabe-Konstantopoulos, who works with New Zealand companies breaking into a strong ‘buy-local WholeFoods’ market.

Sarah Perriam, the host of Sarah's Country, is this week joined by guest co-host Emily House, Nutrient Management Advisor for 5th Business Agri.

Sarah also hears both sides of the West Coast ‘land grab’ debate with Damien O’Connor & National MP for West-Coast/Tasman, Maureen Pugh, discusses the GMO-free debate in Waikato with an organic dairy farmer & genetics scientist as well as get’s an update from Emma Higgins on the feedback from her harrowing predictions of a dairy land value slump.

Guests on this week’s show:

  • 1. BETTER POSITION OUR ‘STORY’ IN THE US : Lisa Mabe-Konstantopulous from Green Purse PR.
  •  
  • 2. GMO-FREE WAIKATO? : LIC Chief Scientist, Richard Spellman & Te Aroha organic dairy farmer, Gavin Fisher.
  •  
  • 3. WHAT FUELED THE BOOM & WHAT’S DRIVING THE SLUMP: Rabobank Dairy Analyst, Emma Higgins.
  •  
  • 4. WEST COAST ‘LAND GRAB’ : Agriculture Minister Damien O’Connor & National’s West Coast/Tasman MP, Maureen Pugh.

 

To listen to the full-length interviews and participate in the conversation, download the Sarah's Country app now available on Apple and Android.
Total Play: 0