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Home > Rogue Creators > The Do's & Don'ts of Website Design- Brad Alexander with Clear Message Marketing


	Podcast:		Rogue Creators
	Episode:		The Do's & Don'ts of Website Design- Brad Alexander with Clear Message Marketing
	Category:		Business
	Duration:		00:37:40
	Publish Date:		2019-10-31 10:00:00
	Description:		Go Rogue Podcast Host: Bryan Fittin & Loren Lewis Guest: Brad Alexander On this episode Bryan and Loren are joined by Brad Alexander to talk about the do’s and don’ts of website design. [00:01:05] - Subject of the episode: Website Design [00:01:48] - What are you obsessed with this week? Brad - Tee Rex Bryan - Joker Movie Loren - Madam Secretary, tv show on CBS [00:09:15] - Background of Storybrand certification [00:13:10] - Tips on how to build or refine a great website - your website needs to exist. You need to have one - your website needs to separate you from the others - strong homepage that communicates what you offer/what you do [00:17:47] - Top pet peeves for websites - scrolling carousel - things that look like written letters as opposed to scannable content - overuse of animation - stock photos instead of real photos - everything in the menubar, put the bulk at the bottom - basic graphic design, don’t use 7 fonts, etc. [00:22:30] - What should always avoid on your website - talking about yourself too much at the beginning [00:24:43] - What should young businesses do when launching their website - have a homepage that is a sales page for your business - some sort of an about page - blog pages, service offerings on separate pages [00:28:32] - What advice would you give to established business websites - are you comfortable with your growth, if yes don’t change - whatever is in your website needs to reflect what’s in your sales collateral. [00:33:02] - Advice for people looking to change a website or branding - if it’s something you know you can’t handle yourself, wrap your head around spending $4500 - $5000 to have someone design it [00:36:50] - Rapid Fire Questions Quotes from the Episode: “When people interact with websites they expect excellent user experience, if you fail to satisfy their needs they’ll simply move to your competition which might just be a click away. That’s why with every design decision you should think what’s best for the visitor and try to make the experience as pleasant as possible.” [00:16:04] “The design needs to inform what we are trying to help people accomplish beside just brag or look good.” [00:17:00] “A website is a good anchor piece to revisit that can then inform the rest of the stuff that comes out of it because it is the biggest digital presence you will have.” [00:29:46]
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