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Home > Osteobizness > Talking All Things Osteopathy With Steven Bruce


	Podcast:		Osteobizness
	Episode:		Talking All Things Osteopathy With Steven Bruce
	Category:		Business
	Duration:		01:29:41
	Publish Date:		2022-01-09 00:00:00
	Description:		Join an insightful and educational discussion about all things Osteopathy with Gilly Woodhouse and Steven Bruce, which recently aired live on the Academy Of Physical Medicine's show. Discover the best opportunities for growth, how to increase patient numbers efficiently and effectively and why it’s essential to work on your business and not just in it. If you're not a member of the Academy Physical Medicine, you are seriously missing out on high quality CPD and lots more. You can even have them log and monitor your 3 year CPD cycle and remind you what else you need to do to complete it properly - sounds like one of the best time-saving services you'll ever sign up for! https://www.academyofphysicalmedicine.co.uk/membership-options/ Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat KEY TAKEAWAYS What’s the best opportunity for growth? Smaller clinics are able to keep their costs low and grow steadily as it’s a much smaller operation but bigger practices can grow rapidly if they have the right systems in place and make every room earn its money. When you grow a practice you’re able to work on your business and not just in it. You have to make it easy for patients to find you and solve their pain. Digital online booking systems allow your practice to remain patient-centric whilst increasing efficiency. Everyone is time poor so you need to make the customer journey as quick, easy, simple and effective is essential to growing and scaling your clinic. Marketing your clinic's services is key to growth and by utilising social media you are magnifying the effects of positive word of mouth referrals and building your brand awareness at the same time. BEST MOMENTS “There’s high demand for osteopathy and manual therapy because people can't get help from the NHS.” “You shouldn't always be working in the business you need to set aside time to work on the business otherwise you’ll never grow sufficiently” “When you grow your clinic to a certain level you need to outsource the £10 tasks that can be time-consuming” “Take a step back and take a helicopter view of your business, rather than looking at it from ground level” “The quickest way to reach your new patients is on social media.” “Clinic reviews and testimonials are so important to build confidence in your potential patient.” VALUABLE RESOURCES The Osteobiz mastermind www.osteobiz.as.me/consultation www.osteobiz.com CONTACT METHOD https://www.instagram.com/gillywoodhouse/ gilly@osteobiz.com https://business.facebook.com/Osteobiz/ ABOUT THE HOST Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners. Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more. See omnystudio.com/listener for privacy information.
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