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Podcast: Business Is Boring
Episode:

Innovating for the underserved accessibility market
Category: Business
Duration: 00:48:34
Publish Date: 2024-09-23 17:00:00
Description:

In 2012 Mike Brown was hit by a car and became paralysed from the waist down. The transition to using a wheelchair and navigating a world not built for accessibility meant Mike saw a lot of things that could be improved to help improve access, enjoyment and opportunity.

He started Adaptdefy, where their first hero product, the LapStacker, helps wheelchair users more easily secure items in their laps with straps, and is a hit that is up for a Best Design Award this year.

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