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Home > Between Two Beers Podcast > How Brent Impey Shaped NZ Rugby & Media - $777M Deals & Silver Lake Drama
Podcast: Between Two Beers Podcast
Episode:

How Brent Impey Shaped NZ Rugby & Media - $777M Deals & Silver Lake Drama

Category: Sports & Recreation
Duration: 01:54:25
Publish Date: 2025-10-19 08:01:49
Description:

Brent Impey has shaped two of New Zealand’s most powerful industries - rugby and media.


From negotiating a $777 million MediaWorks deal to steering NZ Rugby through the Silver Lake saga, Brent’s career has been defined by high-stakes leadership, big personalities, and even bigger decisions.


In this wide-ranging conversation, he opens up about:

  • How he saved NZ Rugby from financial collapse during Covid
  • The inside story behind the Silver Lake deal
  • Climbing from a small-town lawyer to CEO of MediaWorks
  • The challenges of modern media, and why TV is a “sunset industry”
  • What makes a great CEO and Chairman
  • His battle with cancer, views on retirement, and what still drives him today


Brent’s story is one of resilience, reinvention, and ruthless honesty — a masterclass in leadership from the man who’s been at the centre of NZ’s most controversial boardrooms.


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