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People go to Pinterest when they search for ideas and inspiration, but people also search on how to do something - which is pretty interesting! Pinterest is not a social media platform, but a visual search engine, meaning 89% of people who use Pinterest, use it for inspiration in their path to purchase. AKA They’re looking to buy stuff. Pins on Pinterest are evergreen. Unlike FB or IG, your posts (or pins) stay in the feed forever. They can snowball with momentum and generate traffic for years (without touching it again). You can’t get that anywhere else! That’s why a lot of people are becoming interested in Pinterest to generate more sales and clients for their business. Here’s a taste of what’s discussed in this episode: Here’s a preview. |