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Home > Scandinavian MIND > Dematerialised on fashion's role in the metaverse (repost)
Podcast: Scandinavian MIND
Episode:

Dematerialised on fashion's role in the metaverse (repost)
Category: Technology
Duration: 00:48:44
Publish Date: 2021-11-10 09:49:16
Description:

Today we revisit our interview with Karinna Nobbs and Marjorie Hernandez from June 2021. Karinna Nobbs and Marjorie Hernandez are founders of The Dematerialised. A new marketplace for digital fashion, or as they call themselves a market space. They are pioneering the world of digital style, authenticated by blockchain technology.


In this conversation, Karinna and Marjorie talk about:


  • The common misconception that digital fashion is solely digital.
  • Dematerialising a very physical industry.
  • The amazing possibilities of NFTS when finally understanding them.
  • Reaching out to fashionistas, gamers, and the crypto community at the same time.
  • Why good innovation has to be either beautiful or invisible. 
  • Every piece on The Dematerialised market space should be an NFT to stay unique.
  • How NFTs can help brands and businesses to build communities.
  • How experiencing the ”NFT high” only works when you first purchase something. 


The Scandinavian Mind podcast is a bi-weekly show, about the intersection of lifestyle and technology. Every Wednesday, we publish an in-depth interview with an innovator from the worlds of design, fashion, beauty, mobility or tech. And every Friday, we publish a panel talk or other behind the scenes content from the world of Scandinavian MIND.


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