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Podcast: CISO-Security Vendor Relationship Podcast
Episode:

CISOs Don’t Care About Your Funny Sales Pitch
Category: Technology
Duration: 00:31:02
Publish Date: 2018-06-13 16:00:00
Description:

Don’t bother trying to craft a potentially clever, funny and adorable email that you hope will tickle a security practitioner; it’s simply not going to work. When it comes to security pitches, practitioners just want the facts. While humor is appreciated, a cold email pitch is not the time to showcase your creative writing skills. As always, the show is hosted by me, David Spark (@dspark), founder, Spark Media Solutions  and Mike Johnson, CISO, Lyft. Our guest this week is Jeremiah Grossman (@jeremiahg), CEO, Bit Discovery.   On this week’s CISO/Security Vendor Relationship podcast, You’ll discover that InfoSec truism and:

  • 10-second security tip (do you have these security controls in place?).
  • The correct pronunciation of CISO (and whether anyone cares).
  • Consumers and activists issuing lawsuits in the name of GDPR and why that’s a good thing for the future of GDPR.
  • The increasing cost of breaches.
  • A new method to get a security practitioner’s time (Is the idea so crazy it will work? Or do we just need more crazy ideas?).
  • How a security vendor helped me this week.

  The written content for this podcast was first published on Security Boulevard.
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