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In this episode, Kelly pulls back the curtain on what she's learned building a business alongside her 11-year-old daughter. From reviving a dormant brand, to designing a simple, integrity-driven business model, to teaching Madison how to follow the Miracle Hour strategy and generate sales with a simple approach, this episode proves one thing: Your business is only as complicated as you make it. Kelly shares the behind-the-scenes process of growing The Courage Club organically without ads, funnels, launches, or complexity (while navigating a year of consolidation, white space, and spiritual obedience). You'll learn: • How to build a low-overhead, high-impact recurring revenue stream • The #1 place business owners lose the most money • How Madison is using the Miracle Hour to sell memberships herself • How to grow trust-building offers without launching If you're a busienss owner or leader craving a simpler and more profitable path, this episode offers the clarity you need going into 2026. TIMESTAMPS: 01:25 – 05:20: The origin story of Give Her Courage and the early years of building the brand 05:20 – 08:10: Why Kelly and her partner decided to pause and restructure the company 08:10 – 11:40: Reimagining The Courage Club alongside Madison and relaunching from zero 11:40 – 15:05: What The Courage Club teaches girls ages 7–14 and how the program works 15:05 – 18:20: Behind the scenes: Madison's leadership role, calls, and community building 18:20 – 21:50: Homeschooling, divine timing, and why Kelly created more white space in 2025 21:50 – 25:20: Revenue goals for the club and teaching Madison retention, belonging, and follow-up 25:20 – 28:40: The moment Kelly realized the Miracle Hour is so simple an 11-year-old can do it 28:40 – 31:30: Lessons learned from dissolving her outside sales team and returning to simplicity 31:30 – 33:45 Why trust-building offers don't require launches, ads, or funnels to scale 33:45 – 35:20: The power of follow-up and why entrepreneurs lose the most money here Resources: |