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Home > The Unstoppable Entrepreneur Show > How To Build Brand Power In The New Economy
Podcast: The Unstoppable Entrepreneur Show
Episode:

How To Build Brand Power In The New Economy
Category: Business
Duration: 00:15:52
Publish Date: 2023-01-02 11:01:00
Description:

When there's less disposable income, in a down economy, people invest fewer dollars and their decision-making process changes. That is why in 2023, having brand power is more important than ever; consumers spend and invest in brands they like, know, trust and to which they feel connected. In today's episode, I will share tips and strategies for how to best build your trusted brand power in 2023.

Also in this episode:

  • The three "R's": retention, renewals, and referrals
  • When you build a strong brand, you have a reputation that precedes you
  • How to increase your visibility on other people's platforms
  • People make buying decisions based on the level of trust that they associate with a brand

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