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Welcome to Episode 98 of SunCast! Today on SunCast, we're going to dig into the topic of Branding, what it is, how to measure it, when and why it's important - and I've invited a guest who is an expert on the topic, Fridrik Larsen. Tune in to learn: - What is Branding?
- Why Fridrik got a PhD in Branding a commodity
- The 2 key aspects to consider - differentiation and segmentation
- How you can incorporate and measure a brand strategy to increase your bottom line
For resources from today's episode and more information on how you can support Suncast, head over to www.mysuncast.com/suncast-episodes to the blog. (the direct URL is ...episodes/096) Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today! If you like what you see and hear, please SHARE it with this pre-filled tweet! Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast |
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