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Home > Optimal StartUp Daily > 1937: Lessons From the Luxury Car Dealership by Christine Luken on High-End Sales
Podcast: Optimal StartUp Daily
Episode:

1937: Lessons From the Luxury Car Dealership by Christine Luken on High-End Sales

Category: Business
Duration: 00:06:33
Publish Date: 2026-01-19 08:00:00
Description:

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Episode 1937:

Christine Luken shares three insightful lessons learned from buying her Alfa Romeo at a luxury dealership, revealing how transparency, respect, and a no-pressure approach can transform both sales and client relationships. Her experience highlights powerful takeaways for entrepreneurs: be honest about pricing, give clients space to decide, and treat them like royalty to build loyalty and trust.

Read along with the original article(s) here: https://www.christineluken.com/lessons-from-the-luxury-car-dealership/

Quotes to ponder:

"Let your word be law. When your word is law in your business, you say what you mean and mean what you say."

"When you give people space to come to a pure and joyful YES to your product or service, they will be your biggest cheerleader."

"Treating people like royalty will turn them into loyal customers and brand ambassadors."

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