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Home > Optimal StartUp Daily > 435: Customers Given Too Many Choices are 10x Less Likely to Buy AND The Advantage of No Funding by Derek Sivers
Podcast: Optimal StartUp Daily
Episode:

435: Customers Given Too Many Choices are 10x Less Likely to Buy AND The Advantage of No Funding by Derek Sivers

Category: Business
Duration: 00:08:44
Publish Date: 2021-12-09 08:00:00
Description:

Derek Sivers shares two short posts about the downsides of giving customers too many options and the advantage of no funding

Episode 435: Customers Given Too Many Choices are 10x Less Likely to Buy AND The Advantage of No Funding by Derek Sivers

Originally a professional musician and circus clown, Derek Sivers created CD Baby in 1998. It became the largest seller of independent music online, with $100M in sales for 150,000 musicians. In 2008, Derek sold CD Baby for $22M, giving the proceeds to a charitable trust for music education.

He is a frequent speaker at the TED Conference, with over 5 million views of his talks.

Since 2011 he has published 34 books, including “Anything You Want” which shot to #1 on all of its Amazon categories.

The original posts are located here: https://sive.rs/jam & https://sive.rs/nofund 

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