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Steve Chou of My Wife Quit Her Job talks about how to use consumer psychology to increase sales
Episode 320: How To Use Consumer Psychology And Pricing Mind Games To Increase Sales by Steve Chou of My Wife Quit Her Job
Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com
The original post is located here: https://mywifequitherjob.com/pricing-psychological-mind-games-that-stores-play/
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