|
Description:
|
|
It's the iconic Italian scooter that has conquered the world. Learn about how it started, how it got its name, and why it has become such a huge, global success story. - “A completely Italian product, such as we have not seen since the Roman chariot”
- 1884 and the founding of Piaggio
- World War I and making aeroplanes
- World War II and being bombed by the Allies
- Rebuilding the factory and deciding to build a scooter
- Version 1: Donald Duck
- Version 2: The Vespa
- Designing a scooter from the ground up
- Selling 1 million scooters by 1956
- Vespa and Hollywood
- Vespa as an aspirational symbol
- Vespas in the UK: Mods vs. Rockers
- Vespa in Italy today
- Weird records in a Vespa
Full transcript, subtitles and key vocabulary available on the website: https://www.leonardoenglish.com/podcasts/vespa |