Search


	Podcast:		The Complex Sneakers Podcast
	Episode:		How Drew Greer’s Nikes With Wu-Tang and Jay-Z Changed the Sneaker Industry
	Category:		Society & Culture
	Duration:		01:13:23
	Publish Date:		2021-06-18 08:00:00
	Description:		The Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne, and Matt Welty. This week, the three co-hosts talk to Drew Greer, a sneaker industry veteran who started at Nike back in 1994 and helped pioneer its strategy around limited edition and retro footwear. Greer’s long resume includes important shoes like the Wu Tang x Nike Dunk High and the Roc-a-Fella x Nike Air Force 1, which were integral in helping Nike explicitly cross over into hip-hop culture. Greer breaks down his decades in the game and how he changed the industry. Also, Welty finally gets his Diamond Dunks, Joe checks in from Miami, and Brendan talks ice cream tactics. Looking for the Complex Sneakers Podcast Dad Hats? Shop on Complex Shop now! https://shop.complex.com/products/the-complex-sneakers-podcast-dad-hat-white See acast.com/privacy for privacy and opt-out information.
	Total Play:		0