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Home > AdExchanger > Turning Snark Into Strategy, With The Onion
Podcast: AdExchanger
Episode:

Turning Snark Into Strategy, With The Onion

Category: Business
Duration: 00:47:49
Publish Date: 2026-01-13 10:30:00
Description:

No brand safety? No problem. The Onion's CMO Leila Brillson shares how the iconic satire site is expanding beyond pithy headlines into documentaries and also helping other brands find their snark – all while staying far, far away from generative AI.

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