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Podcast: AdExchanger
Episode:

The Science (And Art) Of Scaling Native Ads
Category: Business
Duration: 00:46:07
Publish Date: 2025-08-19 11:39:00
Description:

Native advertising has been around for a long time. But creating a native ad unit online is way more complicated than a standard programmatic placement, because multiple teams and systems have to compose it on the fly, says Priti Ohri, CEO and co-founder of startup Advertible, which describes itself as “native-as-a-service.”
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