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Podcast: AdExchanger
Episode:

Don’t Talk Yourself Into A Downturn In 2024
Category: Business
Duration: 01:03:15
Publish Date: 2024-01-02 10:30:00
Description:

Ad revenue in the US is set to grow in the year ahead. So pour one out for 2023 – but try not to make the same mistake. Despite a more-than-decent ad market last year, media executives nearly manifested a recession out of fear that one was coming, according to professional advertising prognosticator Brian Wieser.
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