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Home > AdExchanger > Truly Supporting Diverse Publishers Means Doing It On The Regular
Podcast: AdExchanger
Episode:

Truly Supporting Diverse Publishers Means Doing It On The Regular
Category: Business
Duration: 00:46:03
Publish Date: 2022-12-13 16:12:00
Description:

Advertisers often talk about supporting Black- and minority-owned media companies. It’s Mark Prince’s job to help them turn those pledges into action. As SVP and head of economic empowerment at Dentsu Media, he pushes brands to consistently diversify their media mix – and move away from one-off investments.
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