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Home > AdExchanger > Listening To The Programmatic Beat, With IHeartMedia CMO Gayle Troberman
Podcast: AdExchanger
Episode:

Listening To The Programmatic Beat, With IHeartMedia CMO Gayle Troberman

Category: Business
Duration: 00:52:28
Publish Date: 2022-07-19 09:30:00
Description:

Gayle Troberman, iHeartMedia’s CMO, talks up iHeart’s programmatic advertising ambitions and the power of audio to engage – in some cases even more deeply than video. Also in this episode: Lessons learned from 16 years as Microsoft’s chief creative officer.

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