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Home > AdExchanger > The ROI Of Doing Good, With Good-Loop CEO Amy Williams
Podcast: AdExchanger
Episode:

The ROI Of Doing Good, With Good-Loop CEO Amy Williams
Category: Business
Duration: 00:48:51
Publish Date: 2022-05-10 09:30:00
Description:

The bad news: The internet as a whole has a larger carbon footprint than the entire airline industry (!!), and programmatic advertising is a contributor. The good news: “The extent to which people are aware of that and open to a conversion is changing at a phenomenally fast rate,” says Amy Williams, CEO and founder of sustainable advertising startup Good-Loop.
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