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Home > AdExchanger > The Facebook Signal Crash, With Tuff CEO Ellen Jantsch
Podcast: AdExchanger
Episode:

The Facebook Signal Crash, With Tuff CEO Ellen Jantsch
Category: Business
Duration: 00:51:57
Publish Date: 2022-04-19 15:58:31
Description:

Clients of growth marketing agency Tuff saw “painful” results on Facebook as a result of signal loss, but it’s been able to roll with the changes, according to CEO Ellen Jantsch. There was even a silver lining. Apple’s ATT accelerated the indie agency’s move away from last-click attribution. Plus: navigating an acquisition while pregnant.
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