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Home > AdExchanger > Social Distancing With Friends: Kern Schireson
Podcast: AdExchanger
Episode:

Social Distancing With Friends: Kern Schireson
Category: Business
Duration: 00:32:28
Publish Date: 2020-05-14 17:57:15
Description:

Kern Schireson, CEO and chairman of the new data agency Known, talks about what it’s like to form an advertising company in a pandemic, when advertisers are pulling back spend. Also, as former Viacom Chief Data Officer, he looks at the phenomenon of data-driven TV buying. And: Schireson is home schooling his fourth grader math. But has the math changed?
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