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Podcast: AdExchanger
Episode:

Brand Safety Comes To Social And CTV
Category: Business
Duration: 00:34:56
Publish Date: 2021-08-25 21:17:34
Description:

CEO Lisa Utzschneider describes Integral Ad Science's brand safety efforts on TikTok and other social platforms. “It’s now a strategic imperative for marketers to protect their brands,” she says. “Our customers have become much more sophisticated." 
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