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With the integration of artificial intelligence and machine learning into revenue management, how do we keep value creation in the centre of the revenue management function?
We discuss:
- The importance of revenue management and marketing working closely together to continue to create valuable offerings to the consumer.
- The importance of hotel managers and owners working together to maximise customer-lead opportunities.
- How changes are impacting the organisational structure of the hotel.
- How revenue management functions will change in the future as complexity increases.
You can learn more about HGE International here, or connect with Heidi here. |