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Health apps are not just for tracking exercise or sleep. In a fast growing space often referred to as ‘femtech’, there are apps for all aspects of menstrual health and Clue is leading the charge. This period tracking app is the first and only to receive FDA approval for all digital birth control. In this episode of The Next Stage, co-CEOs Audrey Tsang and Carrie Walter talk about how they have differentiated themselves in this market by providing medical device grade features. They also discuss the future of health apps that collect masses of very personal data: should they be categorised as mass consumer apps, medical devices, or somewhere in between? Photo credit: Clue
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