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	Podcast:		Vacation Rental Success
	Episode:		VRS631 - Are You a Digital Sharecropper? Taking Back Control with Humphrey Bowles
	Category:		Business
	Duration:		00:53:52
	Publish Date:		2025-10-01 07:00:00
	Description:		In this bold and thought-provoking episode, Heather sits down with Humphrey Bowles, the founder of Truvi and who has adopted the term "digital sharecropping" within the short-term rental industry. Together, they explore the illusion of entrepreneurship in the short-term rental world - especially when you build your business entirely on platforms like Airbnb, Vrbo, and Booking.com. Humphrey shares the powerful analogy behind digital sharecropping and breaks down what it really means to build a business you don’t own. If you’ve ever questioned who really controls your guest relationships, your reviews, or even your ability to operate, this episode will hit home. From psychological burnout to platform dependency, from trust to true entrepreneurship, this is a conversation that every host and manager needs to hear.
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