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	Podcast:		Radio ITVT
	Episode:		TVOT Live - Andrew Solmssen, EVP, Schematic
	Category:		TV & Film
	Duration:		01:00:00
	Publish Date:		2008-01-29 13:00:00
	Description:		Tracy Swedlow, editor-in-chief of itvt.com, interviews Andrew Solmssen of Schematic during our hour about interactive TV advertising and what makes a well-designed and effective ad. He will give us great examples about what works and what doesn't and discuss the changing landscape of advertising across platforms.
	Total Play:		0