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Home > Ecommerce Conversations, by Practical Ecommerce > Amid Facebook Ad Turmoil, Supply.co Retrenches
Podcast: Ecommerce Conversations, by Practical Ecommerce
Episode:

Amid Facebook Ad Turmoil, Supply.co Retrenches

Category: Technology
Duration: 00:28:12
Publish Date: 2021-10-15 13:59:18
Description: Patrick Coddou is a direct-to-consumer pioneer, having launched Supply.co in 2015. The company designs, manufactures, and sells premium shaving products — all to great success. Until 2021. That's when Apple's iOS 14.5, which launched in April, upended Facebook's ability to hyper-target ads. Coddou's company relied on sales from those ads. He's retrenched the company and is soon to launch two new products.
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