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	Podcast:		Ecommerce Conversations, by Practical Ecommerce
	Episode:		TopTenWholesale.com CEO On Vertical-Search PPC Opportunities
	Category:		Technology
	Duration:		00:11:20
	Publish Date:		2014-05-22 13:24:26
	Description:		ALTMany ecommerce merchants run pay-per-click ad campaigns on the major search engines. But Jason Prescott, CEO of Toptenwholesale.com, argues that merchants can obtain a higher return-on-investment by advertising on specialized virtual search engines. He discuss this with Practical Ecommerce’s Kerry Murdock.
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