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George Eastman had made technological breakthroughs and forays into the photography market, but his images still weren’t good enough for professional photographers and the photographic process was still too complicated for recreational photographers. Eastman needed to improve his product and simplify his process, but he couldn’t do it alone. His novice chemistry skills had already carried the company as far as they could go. So Eastman reached out to a gifted chemist for help, and made his company vulnerable in ways greater than he had feared.
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