Search

Home > Abundant Practice Podcast > Episode #43 Marketing to People of Color
Podcast: Abundant Practice Podcast
Episode:

Episode #43 Marketing to People of Color

Category: Business
Duration: 00:19:48
Publish Date: 2017-12-27 05:17:34
Description:

In this weeks' episode, Marketing to People of Color, we discuss:

  • Ignoring the guilt in choosing to niche with people of color.
  • The importance of breaking taboo in your niche and marketing.
  • Understanding the mistrust and barriers your niche community may have and tailoring your language.
  • Using pop culture in your marketing to identify with your ideal client and demographic.
  • Professional ethics and social justice marketing and business identity.
  • The socio-political climate may be affecting your ideal client currently.
  • If you feel like you’re forcing your branding, look at your niche choices.

Links

The Links

Jack and Jill

100 Black Men

100 Black Women

Therapy For Black Girls Podcast

Therapy For Black Girls

Abundance Party

Total Play: 0