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	Podcast:		100x Entrepreneur
	Episode:		Avlesh Singh on building WebEngage, a 100 cr revenue company and being resilient in the last 10 years
	Category:		Business
	Duration:		00:49:10
	Publish Date:		2022-01-02 16:30:00
	Description:		# 5M+ Shopping Moments Personalized #400M+ Monthly Active Users Engaged #30B+ Messages Sent Monthly #$10B+ Additional Revenue Delivered These are some of the metrics driven by WebEngage, which caters to 400+ global brands as a robust customer data platform, personalization engine, omnichannel campaign manager, and an analytics engine. In today’s episode we have Avlesh Singh, WebEngage’s, CEO & Co-founder, sharing insights on how they’ve built a seamless full-stack Retention OS. During the episode, Avlesh talks about how companies can reach out to their own users, reducing churn and increasing retention, instead of reaching out to third-party ad platforms, and much more. Notes - 01:45 - Intro to Webengage 05:06 - “Marketing will only put a certain amount of value to the software, only if we are able to bring more users back to the platform.” 13:20 - Current scale in terms of revenue & customers 36:51 - Learnings from his experience as a founder
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