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Home > The Corporate Storytellers' Club Podcast > Why Your Corporate Narratives Matter (On business story power)
Podcast: The Corporate Storytellers' Club Podcast
Episode:

Why Your Corporate Narratives Matter (On business story power)
Category: Business
Duration: 00:20:48
Publish Date: 2019-01-22 14:44:34
Description:

Here's what it takes to use stories for greater audience engagement and why corporative narratives matter when managing change.

Business storytelling specialist Eamonn O'Brien chats with the author of Putting Stories to Work, the host of Anecdotally Speaking and the CEO of Anecdote.com, Shawn Callahan about why corporations should crave and develop a storytelling culture to facilitate better leadership, ability to adopt change and results.
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