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Home > Rework > AI Revisited - part 2
Podcast: Rework
Episode:

AI Revisited - part 2
Category: Business
Duration: 00:28:01
Publish Date: 2026-03-04 09:00:00
Description:

Following up on an earlier conversation about AI, this episode shifts to the product side of the discussion. Host Kimberly Rhodes chats with 37signals CEO and co-founder Jason Fried about his daily AI use, what it's helped him do more efficiently, customer expectations, and how he's thinking about AI's role in future product updates.

Key Takeaways

  • 00:12 – Putting AI tools to work
  • 06:42 – Using AI to reclaim time, not replace thinking
  • 12:19 – Where 37signals sees thoughtful implementation fitting in
  • 17:16 – Why rushing adoption can backfire
  • 18:25 – The ongoing debate from the customer perspective
  • 21:45 – Why workforce changes aren’t always tied to automation
  • 25:40 – Human interaction still matters

Links and Resources
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