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Home > Hub & Spoken: Data | Analytics | Chief Data Officer | CDO | Data Strategy > Optimising customer journeys and ROI, with Gabriel Hughes
Podcast: Hub & Spoken: Data | Analytics | Chief Data Officer | CDO | Data Strategy
Episode:

Optimising customer journeys and ROI, with Gabriel Hughes

Category: Technology
Duration: 00:35:52
Publish Date: 2020-02-13 06:00:00
Description:

Jason talks to Gabriel Hughes, CEO at Metageni and the architect of attribution modelling tools for Google.

In this episode, we talk about how you deliver return from marketing and customer engagement investments by optimising customer journeys.

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