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	Podcast:		Fratello.com
	Episode:		Fratello On Air: Guido Terreni, CEO Of Parmigiani Fleurier Talks To Rob
	Category:		Arts
	Duration:		00:29:22
	Publish Date:		2021-11-10 10:00:00
	Description:		Rob talks to Guido Terreni of Parmigiani Fleurier. With over twenty years of experience in the industry, a decade of which was spent with Bvlgari, Terreni brought with him a definite vision to a brand that still benefits from having its iconic founder a living, breathing part of the company. In this podcast, Terreni explains how it is important to honor your existing customer by keeping the product message close to a clearly recognizable core silhouette in order to add permanence to the client's purchase. Watchmaking is not a business of fads, nor even fashion in the short term. He aims to create timeless watches that need no explanation. Distilling a design down its bare elements is the hardest but most rewarding endeavor when achieved satisfactorily. Listen to the podcast now to find out more. Follow me on Instagram @robnudds
	Total Play:		0