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	Podcast:		Business Movers
	Episode:		Coca-Cola’s Greatest Mistake \| Agent of Change \| 2
	Category:		Business
	Duration:		00:42:29
	Publish Date:		2021-02-18 10:00:00
	Description:		Newly appointed Coca-Cola chairman Roberto Goizueta gains lost ground in the Cola Wars with several bold maneuvers, including the launch of a brand new diet soft drink. As he strives to beat Pepsi, Roberto fights to remake the culture of Coca-Cola and take the company in a bold new direction by putting an emphasis on taste and quality over image and brand. To listen to Business Movers ad-free, join Wondery+ in the Wondery App. Click here to download the app: https://wondery.app.link/businessmovers. Support us by supporting our sponsors! Keeps - Go to keeps.com/MOVERS to receive your first month of treatment for FREE. Candid - Save $75 dollars on Candid’s starter kit. Go to candidco.com/movers and use code MOVERS. Canva - Get a FREE 45-day extended trial when you go to canva.me/movers to get your FREE 45-day extended trial. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	Total Play:		0

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