Search

Home > Up Next > Stas Tushinskiy. Giving Voice to Consumers & Brands.
Podcast: Up Next
Episode:

Stas Tushinskiy. Giving Voice to Consumers & Brands.
Category: Business
Duration: 00:26:58
Publish Date: 2021-12-30 03:05:00
Description:

Engagement with consumers is what everyone wants, but a lot of advertising is more like screaming into the void than having a conversation. Instreamatic is changing that.

 

Today we’re speaking with Stas Tushinskiy, Instreamatic’s CEO and the innovative entrepreneur who is giving consumers a voice in their interactions with brands.

 

 

Topics discussed include:

  • How advertisements that “talk back” to consumers work.
  • How consumer engagement with conversational ads measures up against other forms of digital advertising.
  • Why having a two-way dialog with consumers is at the heart of everything Instreamatic does.
  • How voice driven consumer feedback works.
  • Why the privacy of voice feedback yields different feedback from publicly posted comments.
  • Why voice driven feedback can provide critical (and timely) information for brands.

 

Want to try out Instreamatic’s voice feedback technology?

Click here and give the Up Next podcast some feedback.

 

 

Stas Tushinskiy  is the CEO of Instreamatic, which provides an end-to-end voice AI platform for managing, measuring, and monetizing conversations between brand and consumer. Prior to Instreamatic, Stas built a leading digital audio advertising sales house in Europe, working closely with Tier 1 brands like Porsche, Starbucks, and McDonalds, as well as global ad agencies including OMD and Mindshare. He’s a contributing writer to several marketing and advertising publications, including MarTech Series, Mobile Marketing, and Marketing Magazine. He lives in Silicon Valley, where Instreamatic is based.

 

 

Instreamatic is a company that helps brands engage consumers through conversation. Instreamatic enables ads that converse with consumers and voice feedback. All Instreamatic products are built on the elements of human conversation: two-way dialogue, active listening, attention to nuance, and consent.

 

 

Follow & Learn More:

Stas

Instreamatic

 

The post Stas Tushinskiy. Giving Voice to Consumers & Brands. appeared first on Up Next.
Total Play: 0