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	Podcast:		Up Next
	Episode:		Daniel Cheetham. The Business of Innovation.
	Category:		Business
	Duration:		00:32:25
	Publish Date:		2020-08-12 22:05:46
	Description:		If vulnerability is the birthplace of innovation, then over the last few years media and entertainment has provided fertile ground for those brave enough to do what hasn’t already been done. Over the past 7 years, Daniel Cheetham has focused on innovation and built, from the ground up, a technology and innovation offering at Happy Finish. His team of engineers, scientists, storytellers and artists have made Happy Finish known as world leaders in the creation of immersive experiences across AR, VR & MR and in utilizing AI for creative content purposes. Daniel continually pushes for innovation through hands-on practice and craftsmanship across all creative mediums. Which is why Daniel is with us today, speaking about innovation and how to harness AI, AR, VR & MR to better connect and engage with consumers. Topics include: How COVID19 has served as a catalyst for virtual experiences. Why the success of an innovation project depends not only on a top notch vendor, but also a brave client. How you should think about budget allocation and project phases when executing something that’s never been done before. Why failing fast is a great slogan, but maybe not such practical advice for a company creating innovation on someone else’s dime. When sourcing departments make sense – and when they don’t – when working in emerging mediums. Happy Finish (HF) is a creative production company dedicated to excellence in immersive storytelling. Their multi-disciplinary team of creators combine technology with artistry to create new realities. Learn more about Daniel & HF: Daniel Cheetham LinkedIn Twitter HF Website The post Daniel Cheetham. The Business of Innovation. appeared first on Up Next.
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