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Home > Up Next > Virginia Juliano: How To Streamline Your Streaming
Podcast: Up Next
Episode:

Virginia Juliano: How To Streamline Your Streaming
Category: Business
Duration: 00:25:35
Publish Date: 2018-04-18 22:30:16
Description:

Virginia Juliano is the CEO of CobbleCord – a website and app that empowers people to take control of their own entertainment and streaming services. In today’s episode, we talk about all things streaming, and reveal everything you need to know about CobbleCord’s innovative approach to entertainment packaging. Virginia also discusses how to market on a budget, shows us how to tap into people’s curiosity, reveals her “light bulb” moment, and so much more.

Topics include:

  • The problem with discovery in the streaming world (and how to address it)
  • Breaking down the patented business process
  • Why Virginia wanted to bootstrap her business and keep it simple
  • How to market a service to a mainstream market
  • Business models for today (and the future)
  • CobbleCord’s user experience, target market, and findings
  • The Millennial trend that’s making a splash in streaming

Virginia Juliano is the CEO & Founder of CobbleCord – a free website and app that helps people ‘cobble together’ a personalized Meta-Bundle™ of online streaming services based on their personal needs. As a vocal supporter of customer empowerment in the entertainment space, Virginia’s mission is to help people become more comfortable playing an active role in the management of their entertainment and ‘get more bang for their streaming buck.’ She is focused on alleviating customer confusion in the marketplace regarding the many (and growing) streaming options out there, improving discovery of content choices, and guiding overwhelmed consumers through the cord-cutting process.

Virginia is a tech-savvy, strategic leader with an MBA, a metric-driven mindset, and creative sensibility. A digital native who is comfortable with disruption, she is an expert at launching cutting-edge products and bringing them to market and skilled in orchestrating complex marketing plans and partnerships across multiple stakeholders. She also has a proven track record of hiring, developing, and leading high-performance teams.

Learn more about Virginia Juliano:

The post Virginia Juliano: How To Streamline Your Streaming appeared first on Up Next.
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