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Home > The Small Business Success Podcast, by Infusionsoft > Worst Business Ideas in History: Atari Jaguar
Podcast: The Small Business Success Podcast, by Infusionsoft
Episode:

Worst Business Ideas in History: Atari Jaguar
Category: Business
Duration: 00:38:27
Publish Date: 2020-08-19 04:00:00
Description:

In this episode of Worst Business Ideas in History, the hosts break down what went wrong with the release of the Atari Jaguar and what a disappointment it was to its target audience, mainly teenagers.

This product essentially killed Atari as a corporation, as it leveraged its console to bait and switch the audience with false claims that the product was better than those of its competitive counterparts.

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