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	Podcast:		SuperDataScience
	Episode:		SDS 481: Performance Marketing Analytics
	Category:		Business
	Duration:		00:58:48
	Publish Date:		2021-06-22 11:00:19
	Description:		Kris Tait joins us to discuss the vast world of digital performance marketing and how automation, data, and optimization play an important role. In this episode you will learn: • What is performance marketing? [3:29] • How can advertisers take advantage of these tactics? [13:04] • The importance of quality data in performance marketing [20:19] • Human value performance marketing [25:30] • How does Croud optimize? [29:05] • What are the best KPIs in this industry? [34:02] • Roles available at Croud now [39:11] • Typical tools at Croud [42:43] • What clients work best for Croud? [48:56] Additional materials: www.superdatascience.com/481
	Total Play:		0