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Home > Insurance Marketing with John Carroll > Attention-Grabbing Quotes: 22 Ways to Get More Callbacks
Podcast: Insurance Marketing with John Carroll
Episode:

Attention-Grabbing Quotes: 22 Ways to Get More Callbacks

Category: Business
Duration: 00:27:41
Publish Date: 2015-07-21 08:45:37
Description:

Insurance Marketing with John Carroll - PodcastIn this 22nd episode of Insurance Marketing, I share 22 ways to make people pay attention to your quotes and respond.

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Listen to this episode to find out:

  • Why your quoting technology does not need to hold you back.
  • What to include a picture of in your quotes to get people’s attention.
  • Ways to use color to capture people’s attention.
  • Ways to use personalized video to personalize quotes.
  • How to make a quote infographic.
  • The psychology of testimonials and how to leverage it to choose the right testimonial for the client
  • The power of thoughtful questions.
  • How to put your discounts front and center on your quotes and why that captures attention.
  • Why shoppers are paying more attention to design today than even just a few years ago.
  • How learning about other company’s discounts helps you sabotage the competition’s quotes.
  • What type of pictures can help your quotes stand out.
  • How to make your prospect laugh in a quote and how it helps your sales process.
  • The secret to offering educational information to your prospects.
  • Tips for your email subject lines.
  • How a P.S. in your email gets more attention.

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Resources mentioned in this podcast:

I really hope an idea or two I’ve discussed here can help you get an extra 10% of your quotes to engage with your agency . If get an idea to use and want to say thanks, click here to leave a 5 star review on iTunes. Every time I get another 5 star review in there, I print it out and put it on the fridge. And my kids’ artwork is taking up way too much space on there right now ;)

Hope this helps,
John

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