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Home > How To Be A Better Drinker > HTBABD 197 - The Red Bull Edition
Podcast: How To Be A Better Drinker
Episode:

HTBABD 197 - The Red Bull Edition
Category: Society & Culture
Duration: 00:59:41
Publish Date: 2020-11-18 10:56:31
Description: From the back of a Thai taxi, to canoodling with vodka in a glass in your hand, Red Bull is as ubiquitous as any booze in the beverage industry. A marvel of branding and caffeine, Red Bull created their own category in the beverage industry, and through a savvy and relentless marketing campaign, became the go to mixer when you want to get mashed, but still want to be able to run a hundred yard dash in heels.
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