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SportsPro editor Eoin Connolly is joined by two Steves and a Richard (Martin, CEO of M&C Saatchi Sport & Entertainment, Wilson, European Sports Editor at the Associated Press, and Gillis, now referring to himself as a partner at Unofficial Partner). The foursome marvel at the bumper weekend of sport just gone, delve into the Masters - is it only so great because everything is limited, the TV coverage, the sponsorship, and the on-course mobile phone usage? - take a long, hard look at athlete marketability and identify that, really, winning is boring, and look ahead to the SportAccord Convention in Lausanne and ask questions such as,'who is involved now?' 'who will be president post-Marius Vizer?' 'what is SportAccord for?' and 'what is the point of it all anyway?' |
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