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	Podcast:		Media Masters
	Episode:		Media Masters - Darren Marble and Todd Goldberg
	Category:		News & Politics
	Duration:		01:01:42
	Publish Date:		2022-02-24 11:00:00
	Description:		Darren Marble and Todd Goldberg are co-founders of the TV show ‘Going Public.’ The series streams on the ‘Entrepreneur’ platform and charts the rise of founders on their capital-raising journeys - uniquely allowing viewers to ‘click-to-invest’ in the featured companies in real-time, live, while they watch the show. They’re currently halfway through season one and have already bagged 10 million views, 25 million ad impressions and 200k website visits - as well as raising over $10 million so far for the companies taking part. In this in-depth interview, they talk through their five-year journey of bringing the show from an idea to fruition; delve into why they engaged a ‘digital first’ broadcast strategy - and how the platform gives them to freedom “create content which is both entertaining & actionable;” and discuss their ambitious plans to ultimately rival globally recognisable brands such as ‘Shark Tank’ - guided by their deep access to data-driven insights revealing how viewers interact with the platform.
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