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	Podcast:		Business Reporter Podcast
	Episode:		The insatiable desire for data in business today
	Category:		Business
	Duration:		00:22:32
	Publish Date:		2021-05-20 13:00:00
	Description:		It’s the age-old question. Which came first: the desire for data or the technology and tools to gather it? As the world of business moves forward, one thing is for sure: finding ways to uncover trends in data and turn that data into actions that can drive revenue and help businesses grow is critical. And our collective appetite has never been greater. One of the most used tools in business today is the customer relationship management (CRM) tool – the digitised version of a Rolodex with the propensity to be a company’s secret weapon for revenue growth.
	Total Play:		0