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Home > Amazing FBA > #83 What 2 hairdressers can teach Amazon entrepreneurs - Amazing FBA
Podcast: Amazing FBA
Episode:

#83 What 2 hairdressers can teach Amazon entrepreneurs - Amazing FBA

Category: Business
Duration: 00:15:01
Publish Date: 2016-08-29 11:20:59
Description:

#83 Episode -Why your customer chooses you. Differentiation -example: Hairdressers in Haslemere Think like a customer – go shopping for products like your own. First impression -look and feel (brand part one) Quality – perception and experience. Positioning (cheap and cheerful/expensive/exclusive) What people say about you (brand part two aka reputation) If they can’t differentiate […]

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